Mami
App, branding
2021
Part of the master’s final thesis in Graphic Design and Visual Communication, done in Murcia, Spain, has been the design of an app.
Brief
As my master’s final thesis I designed a food delivery brand located in Milan, where the cooks are women who want to share their home tastes and who buy are people who are looking for authentic tastes that can connect them again with mother’s home.
The project involved different aspects including the design of an easy and user-friendly app, able to be used by both targets, that are women who cook and who want to order their food.
Sviluppo
The app has been designed to be used by both Mami targets: once registered, users have to create their profile in order to allow a more empathic connection.
The consumer can choose the dish he wants to order, view its characteristics and also know better who cooked it in order to create an authentic and love connexion; while the cooks can easily load the dish created, by taking a picture of it with the smartphone or choosing in the personal smartphone or Mami library, if already taken, and by adding all the useful info and typical mum advice.
